CMS stands for Content Management System. It refers to software or platforms that allow users to create, manage, and modify digital content on websites without requiring technical expertise. CMS skills typically include the ability to work with specific CMS platforms and perform tasks such as:
- Content creation: Writing and formatting content, including text, images, videos, and other media.
- Content editing and management: Updating and modifying existing content, organizing content into categories or sections, and managing content permissions.
- Theme/template customization: Customizing the visual appearance of a website by modifying themes or templates, including colors, fonts, layouts, and overall design elements.
- Plugin/module management: Installing, configuring, and managing plugins or modules that extend the functionality of the CMS, such as adding forms, e-commerce capabilities, or social media integration.
- User management: Creating and managing user accounts, assigning roles and permissions, and controlling access to different sections or features of the CMS.
- Search engine optimization (SEO): Applying SEO techniques and best practices to optimize content for search engines, including meta tags, keywords, and URL structures.
- Performance optimization: Implementing strategies to improve website speed and performance, such as caching, image optimization, and code minification.
- Website analytics: Integrating and analyzing website analytics tools to track visitor behavior, monitor traffic, and gain insights into user engagement.
- Backup and security: Implementing backup procedures to safeguard content and data, as well as applying security measures to protect against vulnerabilities and unauthorized access.
- Troubleshooting and support: Diagnosing and resolving technical issues, providing user support, and staying updated with the latest CMS updates and features.
The specific CMS skills required may vary depending on the CMS platform being used, such as WordPress, Joomla, Drupal, or Shopify. It's important to familiarize yourself with the particular CMS you are working with and stay updated on the latest developments and best practices related to that platform.
How to include CMS skills on a resume
When including CMS skills on your resume, you want to highlight your proficiency and experience with specific CMS platforms. Here are some tips on how to effectively showcase your CMS skills;
- Create a dedicated "Skills" section: Include a section on your resume specifically for listing your technical skills, including CMS skills. This section can be placed towards the top or bottom of your resume, depending on your preferred resume format.
- List the CMS platforms you are familiar with: Mention the specific CMS platforms you have experience with, such as WordPress, Joomla, Drupal, or others. This gives potential employers a clear understanding of your expertise.
- Provide proficiency level: Indicate your proficiency level for each CMS platform you list. You can use terms like "Advanced," "Intermediate," or "Basic" to showcase your level of expertise.
- Highlight relevant tasks and achievements: Under each CMS platform, mention the specific tasks or achievements related to that CMS. For example, you could mention content creation, theme customization, plugin management, or any specific projects you have worked on using that CMS.
- Showcase certifications or training: If you have obtained any certifications or completed relevant training courses in specific CMS platforms, mention them on your resume. This demonstrates your commitment to professional development and further validates your CMS skills.
- Include specific achievements and impact: If you have achieved notable results or made a significant impact using a particular CMS platform, quantify and highlight those achievements. For example, mention improvements in website traffic, conversion rates, or user engagement as a result of your CMS expertise.
- Tweak your resume: Customize your CMS skills section to align with the job specification. Analyze the job description and identify the specific CMS skills mentioned, then ensure that you include those relevant skills on your resume.
- Provide additional context: If you have experience working with additional CMS-related tools or technologies, such as SEO plugins, e-commerce integrations, or analytics platforms, mention them to showcase a broader skill set.
Top CMS skills
The top CMS skills can vary depending on industry trends and specific job requirements. However, here are some of the most sought-after CMS skills that are commonly in demand;
- WordPress: WordPress is one of the most popular CMS platforms. Proficiency in WordPress includes skills such as content creation and management, theme customization, plugin management, SEO optimization, and familiarity with the WordPress ecosystem.
- Drupal: Drupal is a robust CMS used for building complex websites and applications. Proficiency in Drupal involves skills such as content creation and management, module customization and development, theming, security implementation, and Drupal configuration.
- Joomla: Joomla is a flexible CMS known for its ease of use. Proficiency in Joomla includes skills such as content creation and management, template customization, module management, user management, and extension installation.
- Shopify: Shopify is a leading CMS for e-commerce websites. Proficiency in Shopify includes skills such as product management, theme customization, payment gateway integration, order processing, and familiarity with Shopify apps and extensions.
- Magento: Magento is a popular CMS for e-commerce websites with advanced features. Proficiency in Magento includes skills such as product management, customization of themes and templates, module installation and customization, order processing, and Magento administration.
- Contentful: Contentful is a headless CMS that provides content infrastructure for various digital platforms. Proficiency in Contentful includes skills such as content modeling, API integration, managing content types, creating and editing entries, and leveraging webhooks and web services.
- Sitecore: Sitecore is an enterprise-level CMS with powerful personalization and marketing automation capabilities. Proficiency in Sitecore includes skills such as content creation and management, personalization and targeting, A/B testing, analytics integration, and familiarity with Sitecore's marketing features.
- HubSpot CMS: HubSpot CMS is a content management system integrated with marketing automation tools. Proficiency in HubSpot CMS includes skills such as content creation, landing page development, email marketing automation, lead nurturing, and understanding of inbound marketing principles.
- Wix: Wix is a user-friendly CMS that allows easy website creation using drag-and-drop functionality. Proficiency in Wix includes skills such as website design, content creation and management, template customization, SEO optimization, and integration with third-party tools.
- Squarespace: Squarespace is a popular CMS known for its sleek templates and user-friendly interface. Proficiency in Squarespace includes skills such as website design, content creation and management, template customization, e-commerce setup, and SEO optimization.